SMS Messaging Benefits Nonprofits
One of the greatest challenge facing a nonprofit is finding the necessary funds to benefit the purpose of the organization and simply survive. Recent years have recorded a rise in…
Improve Customer Service through Customer Feedback Requests
Customer service should be an important focus of every business. The more that people enjoy their experience with a certain company, the more likely they are to return for more…
Understanding and Welcoming Customers
One of the most important aspects of marketing is understanding who is your audience and what they are interested in. The better a business can reach out to those audiences…
Personalizing SMS Messaging with Emojis
SMS messaging is a powerful means to spread your marketing message to the masses. Millions of people have cell phones and use text messaging as a means to communicate. In…
The Versatility of SMS Messaging
SMS messaging is used by the majority of the world’s population and for good reasons. SMS messages can span different carriers. Messages can be quickly sent and received. And now…
AI Chatbots Versus Real Customer Service Agents
Recently, tech debates have centered the topics of customer service and automation. How are customer needs best served? Is it through real people, AI chatbots or other AI-backed responders? Obviously,…
The Debate Over AI Customer Service
As artificial intelligence becomes more prevalent in various aspects of marketing and customer service, companies who have yet to invest in AI are wondering if they should make the switch.…
SMS Messaging for Businesses
SMS messaging services can be crucial to market a business. Dan Hinckley, an experienced digital marketing expert, recently wrote an article for Forbes highlighting five important marketing tips for small…
Texting and Driving: The Temptations and the Dangers
The immedacy of text messages SMS messaging has its advantages for both users who are wanting to communicate and businesses who are wanting to reach out to users. Texting is…
Bettering Customer Service through SMS Messages
In 2014, a study was conducted that looked at people’s preferences in terms of customer service. The results were enlightening for any company or organization that has a customer service…