The Importance of Personalizing Mobile Ads
A more challenging task for mobile marketers is personalizing advertisements to make consumers feel important to the brand rather than just another dollar sign Consumers like to feel important. In…
Why Companies Should Consider Soft Launches for Their Marketing Applications
Interactive apps are a great way for companies to connect with their customers, considering games are the most downloaded app for smartphones and tablets companies have the opportunity to become…
Seven tips to improve your call-to-action
The call-to-action is the heart and soul of any marketing effort as it's the part of the ad that urges consumers to do something with the information they just recieved…
Five ways mobile is changing the retail shopping experience
If you own a smartphone or tablet, high chance you're pulling it out and glancing at it pretty often--utilizing your smartphone over 52 times a day As mobile technology continues…
Seven stats that prove mobile marketing is worth the investment
Business across every industry know the value of mobile marketing, so it's safe to say that mobile marketing isn't going anywhere anytime soon Businesses large and small are investing in…
SMS Marketing Tactics That Are Interactive
Personalized mobile marketing is becoming more popular every day, especially with the advancement of mobile technology, finding that the more personalized and accessible the mobile ads are, the more successful…
Catering to Your Market
Marketing options for companies are expanding so substantially that many companies are struggling to keep up. With so many channels, you'd think it'd be easier than ever to advertise but…
Video Advertisements are the New Way to Mobile Market
Companies are coming up with new, creative ways to reach mobile users, and one of the best ways is video advertisements Companies used to see great success in traditional tactics…
Texting for eCommerce Statistics
In today’s society, convenience drives the decisions of most consumers That is why mobile marketing is such a success; advertisements come in convenient forms for the consumers reaching a vast…
Walmart Takes Mobile Marketing to a New Level with Savings Catcher App
Everyone's familiar with Walmart’s "Price Match Guarantee" where if customers find a better deal on products at a different store, Walmart matches the price Yes, we've all stood in line…