Bettering Customer Service through SMS Messages
In 2014, a study was conducted that looked at people’s preferences in terms of customer service. The results were enlightening for any company or organization that has a customer service…
SMS Messaging Proving Worthwhile for Daily Life, Still
SMS messaging is one of the most popular means by which people communicate. Billions of text messages are sent on a daily basis. But SMS messages, or text messages, have…
SMS Messages Reach Everyone Everywhere
If you are wondering about whether SMS messaging is an effective marketing approach, you need to consider where you audience is and what they are paying attention to. If you…
SMS Messaging vs. Messaging Apps
Since text messaging has been available to people worldwide, people have been texting. The use and popularity of SMS messages have risen since the concept was first brought to the…
Understanding the SMS Messaging Market
Understanding the age of your marketing audience can help you understand best practices for your marketing strategy. In the case of SMS messages, where the majority if not all of…
The Power of SMS Messaging
The case for SMS Marketing is one of the most important departments for any business. Without a strong marketing platform, products and services do not catch consumers’ eyes and are…
Why Mothers Need Texting
How is texting important to mothers? Texting is everything! Mothers are very busy already. The last thing they want to do is hold a phone up to their head while…
Generational marketing
The first step to any good marketing plan is to identify your audience. You need to determine the age, gender, education level, etc of the people who are buying your…
Valentine’s Day Text Marketing Ideas
Every time a holiday comes up, your company has an opportunity to capitalize on it and make some extra money. Valentine’s Day is the next one that is coming, and…
5 Steps to a Successful Video Marketing Campaign
As technology changes, so does the way your audience absorbs information. That means you need to be changing your marketing strategy with your consumers. And while some forms of marketing…