Seven Tips for Reinvigorating Your SMS Campaign
While newer mobile technologies such as push notifications, QR codes and geo-targeting have been getting attention, it is still the humble text message that dominates the industry While other channels…
Enhancing Consumers’ Mobile Shopping Experience
Consumers have embraced mobile marketing thanks to smartphone and tablets, with the click of a button consumers can purchase from anyone around the world Companies love that they can reach…
Tips for Building a Business Text Messaging
SMS texting to achieve your business goals Imagine that you mailed out an advertisement to 100 people and 95 of them opened that mail and read it. What would you…
Cognitive computing and automated text response
Now that the vast majority of people own a mobile device, people are more connected than ever virtually anyone Even today, though, the ability for businesses to stay in contact…
Mobile Marketing with Smartphones
Marketers have become so creative with the ways they advertise that they have forgotten the primary and perhaps the most simple and important way to actually reach the mobile world;…
The Price of Consumers
Often times consumers are hesitant to give their contact information to companies in order to become part of mobile marketing campaigns In order for mobile marketing campaigns to be successful,…
How Private Messaging Apps Works for Mobile Marketers
Many mobile marketers have steered clear of private messaging apps such as Snapchat because they question the effectiveness of the limited view time of these messages--typically lasting only a few…
Building your social media strategy
Social media is a requirement in the marketing world-businesses don't get the option of ignoring it. A business without a social media presence today is written off as being disconnected…
Mobile Marketers Target Younger Generations
Mobile marketers are targeting younger generations with their mobile campaigns and exciting, new content particularly with social media Up until now younger generations have ignored traditional advertising campaigns because they're…
New Application Technology Benefits Mobile Marketing
Mobile marketing is one of the most successful marketing strategies as mobile devices are so popular among consumers, but companies must constantly make sure their mobile marketing tactics keep up…