Most businesses are constantly looking for ways to improve customer service, but there are ways you could improve customer service right now
Here are six ways, according to Forbes, that you can change right now to give your customers a better experience when they work with your business.
1. Phone manners
You already know that manners will affect your customers, but the same principle applies to when interacting with them through a phone. This includes text message marketing and phone calls. Rather than relying on customer service reps to text the right thing to your customers, try setting up an artificial intelligence texting system to respond to them with pre-determined messages. This will ensure brand voice, which theoretically includes manners and client satisfaction.
2. What does your front entrance look like?
Even if we don’t want to admit it, first impressions are important. That means you have to make a good impression the moment a customer walks through to door. Make sure your front entrance is tastefully decorated and is clean, so as to keep customers from having a bad taste in their mouths.
3. Before the front entrance
Make sure all of your online information is accurate. If a customer cannot find your office or gets lost going to the wrong address, they will be turned off before you even have a chance to make a good impression.
4. Getting into your website
The first impression of your website might also be a turn-off. You need to make sure and keep your site updated and make it easy to use Theoretically, with easy to use comes good design and visual appeal, but keep in mind good design features such as brand voice, layout and more.
5. Addressing bad reviews
People are going to have a bad experience once in a while, and this may be out of your control. If this happens, you will want to address it and make it right. The internet is a big place where it is very easy to find negative reviews about a company. If you are constantly checking up on those and fixing them, it will give your company a good reputation for customer service especially on well-regarded sites such as Yelp and Google Reviews.
6. Weekly customer service meetings
If you have a customer service team, make sure you are meeting with them at least once a day for five or ten minutes to give quick customer service reminders. It shouldn’t take long but should give motivation and reminders to your team. If you don’t have a customer service team, make sure you at least have your text messaging service available to reach out to your customers and allow for them to reach out to you. As an automated system, you can afford to have a smaller team of people taking care of customer service calls and online requests.
If you take these six fast steps to changing your customer service approach today, you’ll get more customers through the door and keep them longer.
Source: forbes.com/sites/micahsolomon/2014/08/30/customer-experience-consulting-bite-by-bite-12-ways-to-start-your-customer-service-initiative-today/
