5 Mistakes First-Time Social Media Marketers Make
Social media is a particularly tricky marketing channel. Because it’s free to create a business page and start posting, social media tends to be an especially crowded marketing channel. It’s…
AI researchers at Northeastern University create end-of-life chatbot
One of the most challenging obstacles facing chatbot developers is getting chatbots to seem more personable and empathetic. When most people think of talking to a computer program, they imagine…
How to Make Your Social Media Strategy Profitable
Most brands are already on board with social media marketing. If nothing else, they do it because they feel they’re supposed to. But many brands aren’t seeing any monetary benefit…
Get Customer Feedback by Texting Your Customers
One of the hallmarks of any good business is the ability to keep customers satisfied so that they keep coming back and recommend that business to their friends. A key…
Social media marketing dos and don’ts
There’s a right way and a wrong way to do social media marketing and a surprising number of brands are still doing it the wrong way and in a very…
Three features your shopping assistant chatbot needs to succeed
In recent years, online-only retailers like Amazon have put many traditional retailers out-of-business. In response, retailers have been stepping up their online stores in order to compete. One tool that…
Five keys to success with social media marketing
In the last few years, having a social media strategy has gone from a nice-to-have to an absolute-must-have. Consequently, just about every business no matter how big or small can…
Program Your Chatbot to be Polite
Dashbot, a chabot analytics company has processed more than 11 billion chatbot messages. Their analytics tools can help businesses figure out what’s working and what’s not when it comes to…
Tips for Integrating Chatbots Into Your Business Model
People no longer have the same reservations about talking to machines as they might have just a few years ago. Already, 65% of smartphone owners report using voice assistants on…
Tips for managing multiple customer support channels
Most small businesses start out with a very limited customer support channels. At first it might be the owner and maybe one or two other employees responding to emails. On…