Customer Service: 3 Ways to Go the Extra Mile
Having the best customer service means providing more than just what the customer expects. It is valuable because it builds a customer relationship that is strong enough to withstand a…
Customer Service Problems: What not to do
There are a lot of things you can do right in customer service. Make the customer happy, show them you care, and let them get involved in your business. But…
Customer Service Tips to Learn from Elon Musk
Elon Musk, CEO at Tesla, has spent the better part of his weekend showing customers that they are important to him and the Tesla brand. When customers tweeted him asking…
Airlines Use SMS to Improve Customer Service
When it comes to texting, there’s an interesting dynamic: while we constantly text our friends, relatives, and co-workers back and forth, we never send text messages to businesses. In recent…
How to use chatbots to generate more leads
If you’ve ever had to call a customer support number, you’ve encountered that all-too familiar voice reading off a list of options and which numbers to press to record a…
Chatbots are here to stay
Though chatbots are a relatively recent invention and consumers have been slow to get on board with them, they’re definitely here to stay, especially when you consider that they tend…
6 Uses for SMS Marketing You Have Not Considered
When you use SMS (texting) to communicate with customers as opposed to email, they’re more than 5 times as likely to get the message. That’s because 80% of emails are…
3 Things to Learn About SMS Marketing from Direct-Mail Marketing
SMS marketing is one of the most powerful tools in your arsenal, but only when you’re using it in the right ways. One strategy for using SMS marketing more effectively…
Text Service is Taking Over Small Business Communications
It would be an understatement to say that American consumers love their smartphones. According to one survey, nearly 70% of Americans report sleeping with their smartphone in arm’s reach. According…
Mobile and Social Media Marketing
You probably already know that mobile and social media are both important to your marketing plan. But what you may not know is how essential they are together. In fact,…