5 Tips for Influencer Marketing
Of those who use influencer marketing, 95% have reported it to be successful. That is why it is expected that more companies will continue to use this marketing method in…
Marketing with Hashtags: The How-to
Social media has forever changed the way we market to customers. Twenty years ago, words like hashtag, trending, tweeting, or even chatting meant totally different things. But now, social media…
How to Improve Content Marketing: The Stats
As the Internet and how people use it evolves, so does the way you are marketing. And while a machine learning consultant can help with the more sophisticated parts of…
How to choose the right marketing opportunities
The internet is a wonderful thing because it allows companies, large and small, to reach their full audience. There are no limits to the number of people you can reach…
Branding vs Advertising
Branding and advertising 101 Marketing is an umbrella term that includes any type of method in which you try to bring in new or past customers. Under that umbrella, you…
Easter Marketing Ideas
Marketing during Christmas is easy given that most Americans celebrate the holiday by buying gifts for everyone they know. Easter, however, can be a little trickier. An estimated 85 million…
How to boost word of mouth marketing
One of the best ways to get new customers is through word of mouth. People who really love your product or service will tell their friends, and their friends will…
SMS Messaging Benefits Nonprofits
One of the greatest challenge facing a nonprofit is finding the necessary funds to benefit the purpose of the organization and simply survive. Recent years have recorded a rise in…
Understanding and Welcoming Customers
One of the most important aspects of marketing is understanding who is your audience and what they are interested in. The better a business can reach out to those audiences…
Personalizing SMS Messaging with Emojis
SMS messaging is a powerful means to spread your marketing message to the masses. Millions of people have cell phones and use text messaging as a means to communicate. In…