Six components every SMS campaign needs
The popularity of SMS marketing has exploded worldwide. Many businesses are adopting SMS marketing simply to keep up with everyone else without first understanding proper strategies If you’re new to…
Eight ways to lose money with mobile marketing (and how to avoid them)
Mobile marketing has proven itself to be one of the most cost effective marketing channels out there as most aspects are free or inexpensive-- considering the results That said, not…
Relatable Mobile Marketing Makes a Difference
AT&T has just launched a new mobile marketing campaign that has caused some controversy among users The campaign is known as the “It Can Wait” campaign, which raises awareness of…
Is your SMS campaign personal and relevant?
Nearly every US adult owns some sort of mobile device because of that there's no better way to reach your target audience The heart and soul of any mobile marketing…
Mobile marketing tips for local businesses
Mobile has changed everything everyday life to the way that businesses run If you own a small, local business, you may think that mobile doesn’t matter for your company but…