Mobile marketing success requires analytics
If you’re new to the mobile marketing game, you may not have heard of mobile analytics. Simply put, the term “mobile analytics” refers to the testing of various mobile marketing…
How to Put Text Message Marketing to Work This Holiday Season
If you’re a business owner, chances are you’re already thinking about your marketing strategy for the upcoming holiday season. For most businesses, the holidays are the busiest time of the…
What the new TCPA guidelines mean for your business
If you haven’t heard of the Telephone Consumer Protection Act (TCPA), it’s the legislation that keeps mobile marketers up at night Chances are you have heard of the “Do Not…
Mobile marketing in the air: Europe following US lead
Just a couple of weeks ago, the FAA decided that all electronic devices except for phones were permissible during flight People were excited because this means they no longer have…
SMS Marketing Facts that Amaze
Mobile marketing is dominating the scene Marketers know just how important it is for businesses to get into mobile marketing. If you still have doubts, just look at the following…
Email marketing and social media make a great team
Once upon a time, people checked email and Facebook on a desktop Today, thanks to mobile technology, people are signing into their email and social media accounts from everywhere. When…
Mobile marketing tips for the small business owner
As a business owner, you’ve no doubt heard a lot about mobile marketing In the business world, there’s a lot of focus on mobile marketing, and for good reason. Nearly…
Close up hand holding smart phone with Mobile marketing word and icons with notebook at background, Mobile business technology concept
Four Mobile Marketing Mistakes
Indeed the world of mobile marketing is treacherous and mistakes are understandable From common mistakes such as linking mobile ads to non-mobile websites to fatal mistakes like placing a QR…
Make email marketing mobile-friendly
What is in your email marketing plan may very likely be incorrect Not too long ago, if your business sent out an email to customers, you could reasonably assume that…
Important communication through text marketing
Communicating is key to running a business, whether that be communication within the workplace or communication to clients It used to be that most workplace communication came through business meetings,…