Is Your Social Media Marketing Strategy Working?
Not that long ago, social media marketing was seen as a kind of novelty--something the bigger brands could afford to dabble in but most didn’t see the point. Today, social…
Most brands are already on board with social media marketing. If nothing else, they do it because they feel they’re supposed to. But many brands aren’t seeing any monetary benefit…
There’s a right way and a wrong way to do social media marketing and a surprising number of brands are still doing it the wrong way and in a very…
In the last few years, having a social media strategy has gone from a nice-to-have to an absolute-must-have. Consequently, just about every business no matter how big or small can…
New platforms and technologies are constantly being created giving marketers access to new streams of data for their social strategy The way brands are using social media today is different…
Using social media as part of your marketing strategy is no longer optional. We are at the point where customers will choose not to use your company if they can’t…