As with all things involving technology, the mobile marketing industry is constantly changing. With the new year comes new changes. Experts have differing opinions about what trends you can expect…
Not every business has the advantage of a national customer base. Online businesses that don’t rely on geographic location don’t have to worry too much about the location of the…
Smartphones changed the way we do just about everything. Smartphones are the key to people’s digital lives. They are inseparable from them. One of the things that smartphones have changed…
Every business is looking for a way to stay ahead of the curve when it comes to marketing so as to not get lost in the sea of other businesses…
When smartphones were first introduced they were a major asset to those on the go Consumers rely on smartphones to help manage their lives with functions such as calendars and…
You've been taught about the importance of targeting your audience. If you fail to understand & target potential clients, you risk targeting no one What you may not know is…
Apple’s newest technology known as iBeacon has taken the retail world by storm, considered as a mobile marketing tactic for all companies. iBeacon is an indoor positioning system retailers use…
Every day, smartphones transmit billions of location data bits providing local business owners a valuable opportunity With the right mobile marketing strategy, local businesses can profit from the ability to…
Just a couple of weeks ago, the FAA decided that all electronic devices except for phones were permissible during flight People were excited because this means they no longer have…
When it comes to mobile marketing, simply knowing who you’re trying to reach is insufficient Mobile marketing poses its own unique challenges. To succeed with mobile marketing you have to…