Instant gratification and quick living in the mobile age We aren’t very good at waiting anymore, as smartphones put the world at our fingertips. Even when we are flying, we…
Mobile marketing mistakes If you own a small business, most likely you’ve heard all the hype surrounding SMS. If you’ve taken the leap to go mobile but aren’t experiencing the success…
Post-holiday shopping and sales Every business will hit a slow patch the week between Christmas and New Years. If anyone does show up to your store, it will either end…
Why use a hashtag The humble hashtag is perhaps the most misused and misunderstood social media tool. Chances are you’ve seen the hashtag misused in a hundred different ways. Its…
What is business texting? It is a way for you to quickly and easily communicate with your customers while also developing a trusting relationship--one of the biggest benefits Every generation…
What is mobile marketing and why should I care? If you want to know which aspects of an industry are trending, simply follow the money. Mobile marketing budgets have increased…
There are a ton of different ways you can use mobile marketing to benefit your company and bring in more business. You can use it on current customers or you…
Marketing analytics Right now is the perfect time for your company to re-evaluate marketing strategies. Take a deep breath and look at the numbers. What did you do this year?…
Between Apple’s App store and Google Play, there are approximately 1.7 million apps Of those, very few will achieve popularity and success. The reason? Most app developers aren’t able to…
Every day, smartphones transmit billions of location data bits providing local business owners a valuable opportunity With the right mobile marketing strategy, local businesses can profit from the ability to…