6 Reasons Your Small Business Needs a Mobile Marketing Strategy
Smartphone adoption rate surpassed 90% and that number is projected to keep climbing in the coming years. In other words, four out of every five people in the world have…
How “smart cars” are changing mobile marketing
When most people think about mobile devices, they’re talking about smartphones, tablets, or wearable tech like smartwatches. But the way we define mobile is getting bigger—literally. In fact, many vehicles…
How to Create an SMS Marketing Campaign in 3 Steps
SMS (Short message service) marketing refers to messages sent from businesses directly to their customer’s mobile phones. These messages can include text, images, videos, audio, or hyperlinks. More and more…
Four steps to a mobile-first marketing strategy
There are a surprising number of businesses that still have no mobile marketing strategy. Many mistakenly believe it’s just a fad—it’s not. Mobile is here to stay and in 2016,…
Five tips for mobile marketing success
US consumers are relying on mobile more than ever before to go about their day-to-day lives. From laptops to tablets to smartphones to wearable tech like smartwatches, this is a…
Mobile Marketing: Getting a Head Start
Getting and maintaining customers all starts in one place: marketing. It is amazing the number of businesses, small and large, that don’t do any kind of mobile marketing, especially given…
How to Make Text Message Marketing Work for You
Over 90 percent of Americans own a mobile phone, and a large majority of those own smartphones. That’s why text message marketing is such a great way to reach your…
Five mobile marketing tips for the holidays
Post-holiday marketing Have you ever been shopping at a store and decided to pull out your smartphone and read customer reviews or check competitor’s prices? You're not alone, 84 percent…
How to use mobile marketing during the holidays
One of the best times of year to up your marketing game is during the holiday season. All it takes is a little encouraging You know your customers are all…
Business owners should opt-in to SMS marketing
Text message marketing It is one of the most powerful tools a small business owner has at their disposal. Though people’s televisions or radios might often be turned off, or…