Americans are obsessed with their smartphones. 85% of Americans confess they couldn’t last a day without their mobile phone. 75% claim they even take their phone into the bathroom with…
Diversifying your marketing campaign does a lot to reach all different kinds of customers. And mobile has become more essential than ever. Almost everyone has a mobile device now, giving…
Mobile marketing, and text message marketing in particular, can be an extremely effective marketing tool if executed correctly For only pennies per text, you can send a message to hundreds…
SMS texting to achieve your business goals Imagine that you mailed out an advertisement to 100 people and 95 of them opened that mail and read it. What would you…
Coca-Cola’s summer campaign has proven to be its most successful yet. Walking into the gas station or Walmart, consumers cannot help to stop and search for their name on the…
Measuring success is crucial aspect of any marketing campaign, businesses can't make informed decisions on allocating marketing funds without it Measuring success for marketing campaigns is difficult enough with traditional…
Hard Rock Café has been mobile for quite a while, but the company has just decided to revamp their mobile marketing, creating a mobile-friendly rewards program It's no secret that…
In today’s society, convenience drives the decisions of most consumers That is why mobile marketing is such a success; advertisements come in convenient forms for the consumers reaching a vast…
Social media is without question, one of the most effective marketing channel a business owner can have The medium is free but it is a great way to keep in…
Many small business owners mistakenly believe that mobile marketing is for big business only. A few years ago that might've been true but today many small business are flocking to…