Mobile marketing has proven itself to be one of the most cost effective marketing channels out there as most aspects are free or inexpensive-- considering the results That said, not…
Many mobile marketers have steered clear of private messaging apps such as Snapchat because they question the effectiveness of the limited view time of these messages--typically lasting only a few…
Social media is a requirement in the marketing world-businesses don't get the option of ignoring it. A business without a social media presence today is written off as being disconnected…
Catching the attention of consumers is the biggest challenge when it comes to any type of marketing Mobile marketing in particular is one of the most popular forms of marketing,…
School is back in session. Along with notebooks consumers are also downloading interactive applications to their mobile devices to be prepared for the new school year Many companies have put…
Mobile marketing isn't just a channel: it encompasses all advertising efforts that in anyway relate to mobile devices and mobile technology Whether it's mobile websites, mobile apps, QR codes, or…
Mobile marketers are targeting younger generations with their mobile campaigns and exciting, new content particularly with social media Up until now younger generations have ignored traditional advertising campaigns because they're…
Coca-Cola’s summer campaign has proven to be its most successful yet. Walking into the gas station or Walmart, consumers cannot help to stop and search for their name on the…
Mobile marketing is one of the most successful marketing strategies as mobile devices are so popular among consumers, but companies must constantly make sure their mobile marketing tactics keep up…
Mobile marketing is one of the most popular forms of marketing for companies now that mobile technology is so popular among consumers But as technology advances, mobile marketing strategies become…